Video email delivers results for Travel and Tourism
Video Email allows travellers and tourists to start their experience early.
Playable helps travel and hospitality companies across the globe keep occupancy levels high, airline seats filled, and customer’s dreams of travel fulfilled.
To achieve success in travel it is critically important that your audience becomes captivated by the experience on offer. This is often hard to communicate by email. Video Emails instantly gain their attention, by bringing travel’s stunning imagery to life in their inbox.
Showcasing such experiences has an immediate impact and cuts through the inbox clutter, gaining viewers attention, social buzz and hopefully the click.
Video Email is proving to be a powerful addition to the travel marketers tool set. It successfully secures and retains the viewer’s attention, leading to a significant shift in responses and post click engagement, as measured by time on site.
Playable is empowering Airlines, Hotels, Tour Operators, and online booking agents to include video within their emails, with an online video editor, optimized for device and connection to ensure the best video experience for all viewers and real time analytics.
How does it work?
With zero IT integration required it’s super simple to create and send video email. Once you have uploaded your video content to Playable (all sources and file types accepted) simply create a 10 second edit using our point and click editor, then embed this within your email template and send using your preferred email vendor.