Playable Insights

Playable Insights Q1 2018

Playable is fully integrated with Brightcove, making it quick and easy to add videos to your emails

Playable Insights Q1 2018

Computer Vision Analysis Of Marketing Videos

In this report we use computer vision to analyse 1 trillion pixels of marketing videos.

Marketers remove 77% of pixels during video editing.

Read the report to find out: What is removed? What is kept? And what about the cats?

Playable Insights Q4 2017

Video Email Dwell Time

In this report we measure how long viewers are watching video emails.

80% of engaged viewers watch for 12 seconds or more

Half of all engaged email recipients will watch a video email for 22 seconds or more, or at least two to four loops of a Playable video