Add Video To Your Email Campaigns. Get More Clicks, Sell More Stuff.
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Upload any video file, or use a URL from YouTube, Facebook, Twitter, or Instagram.
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Read our step-by-step guide on how to add video to your Mailchimp email.
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For Beginners
- Why is video important?
- What are the results of adding video to email?
- How do Playable and Shutterstock work together?
Case Study: World Football Summit
The World Football Summit (WFS) is the international event attended by over 2,000 delegates from 70 countries. LaLiga is a major partner of WFS and wanted to announce the renewal of this important partnership to its members, partners and associates.
- Client: World Football Summit
- Campaign: LaLiga Partnership Renewal
- Video Content: 10 second animated sequence
- Audience: LaLiga opt-in list
- Objective: Announce the partnership and forthcoming summit dates
Results
- Over 90% of recipients watched the 10 second video in full
- Highest click-through rate of any campaign ever sent by WFS
Case Study: DASCO
When considering options on how to best launch their 2019 Catalogue Dasco challenged their agency, Design Collective, to “Break the Mould” to develop a campaign which reflected Dasco’s core values of innovation and quality.
Results
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- Over 90% of recipients watched the 10 second video in full
- High click-to-open rate of 37.3%, and excellent conversion to order ratio.
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Learn More: Step-by-Step Guides
- How To Embed An MP4 Video In Mailchimp
- How To Embed A YouTube Video In Mailchimp
- How To Embed A Facebook Video In Mailchimp
- How To Add An Instagram Video To A Mailchimp Email
- Mailchimp Video Block vs Autoplay Video Using Playable
- Linking Your Mailchimp And Playable Accounts
- How To Add Video To Your Mailchimp Template
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