How to Embed Video into your AWeber email campaigns
Playable is fully integrated with AWeber, making it quick and easy to add videos to your emails
Engage your audience, supercharge your conversion, and sell more products with AWeber video email
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Step-by-step Tutorial: How to embed video into AWeber emails using Playable
In this tutorial, you will learn how to create, embed, and send a Video Email using AWeber and Playable, which plays automatically at the moment of opening the email – like these examples.
If you want to use an MP4 video specifically, or videos from YouTube, Vimeo, TikTok, Facebook, Instagram, or other channels, you may prefer our other tutorials and video guides.
Prepare your email template in AWeber
1. Create a Message with AWeber
Select Create a Message in AWeber, selecting the HTML Editor option from the drop down.
Create a campaign and add a Name, add a Subject Line, select a List, and complete any other steps in the normal way.
2. Import your HTML email template
In the AWeber Editor select Source from the menu of Tabs. Now paste your HTML Email Template into the editor.
You can preview the template by selecting Preview and Test.
In the preview, you can now see the image, at the top of the template, which you will replace to add the Playable video.
3. Save your AWeber message
Click Save to return you to the AWeber Summary Page of your Draft Message.
In preparation for embedding the Playable video into the message select Edit, which is positioned to the right, above the template preview. This opens the HTML Editor with the template.
4. Create your Playable account
If you are new to Playable you need to create a new account.
Once you are logged in you will see the Playable’s Welcome page, click Videos to continue.
Please note that Playable offers a 30-day free trial account to test drive the platform. After which you can upgrade your plan or purchase extra plays as required.
Import your video into Playable
5. How to add a new video
To commence the process of creating a new video for use in your email simply click + Add Video.
6. Upload your video to Playable
Create a title for your video, this will be used to locate it in the future in your Playable account and in reporting. Referencing the dimensions of the image position holder in the email template you can now enter the size (width) of the video content you are looking to create, or keep the optimum size as suggested by Playable.
You have 2 options on how to upload your video content to Playable:
- Copy & paste a URL of the video’s location – Playable accepts content from all the major hosting platforms including YouTube, Vimeo, Brightcove, TikTok, Facebook, and Instagram.
- File Upload – Upload a file from your computer. All video file formats are accepted, including MP4, AVI, and MOV.
Once you have selected your video, click the Apply button to upload your video file.
7. Edit your email video
Having completed the configuration of your video it is now time to edit your video. To commence this click Editor.
Our Online Editor is designed to enable you to create a video clip from the full-length video you uploaded. It is this edit that will be played in your video email. In the Editor, you can crop the video to focus on key content and select multiple scenes to change the duration of the video.
As you are creating your video email the Editor will show you the total duration and allow you to preview the edits, and re-edit until you are happy with your final cut. Once you are happy with your edit click the Continue button.
8. Enhance your email video
You are now ready to add enhancements to your video, including Captions, Watermark, Endcard, or Footer. Simply select the enhancement you wish to add and follow the onscreen prompts to add it to your video.
You now have completed creating your video clip, so click the Compile button to continue.
Playable now compiles this video, creating multiple versions, which will be used to ensure each recipient receives an optimized video most suitable for their device, bandwidth, and connection.
9. Add a Call-To-Action (CTA) link
As the video is playing within the recipients’ email the option exists to include a Call-To-Action (CTA) link within the video.
To set your Click Action, add the link/URL of the destination page you want any clickers of the video to be re-directed to, and save it.
10. Preview & sample your video email
Preview how your video email plays in the major email clients by using the drop-down above the preview window.
You can also send a sample of your video email for internal review. Click the Sample button, complete the form, and hit Send. You can add a message to the sample. This is useful when circulating for internal feedback.
Once you are happy with the sample click Embed in the left-hand menu to continue.
11. Your email video is now created
Your video is now successfully compiled so now it’s time to add the video to your email template.
The first step is to copy Playable’s HTML Embed Code into AWeber.
Copy the Embed Code from Playable
12. Embed the video into your AWeber campaign
To embed the video into your email template select AWeber from the drop-down list of email providers, on the Embed page.
The HTML Embed Code, optimized to AWeber, will appear below. Always use the latest Embed Code to ensure capturing all changes made to the video and settings.
Click the Copy to Clipboard button to grab all the Embed Code to paste it into a Code Block within your AWeber email template.
Paste the Embed Code into AWeber
13. Paste HTML into AWeber template
Return to your AWeber template and select Source, to access HTML as per the previous step.
As you used the Copy to Clipboard button to grab Playable’s HTML Embed Code, simply paste the Embed Code to replace the Image Placeholder. Click Save and Exit which returns you to the Message Summary Page.
You will now see the video embedded within your AWeber email template.
Continue to design, test, and send your campaign using AWeber
14. Test & send your video email
The video is now embedded in your email template within AWeber.
Select Preview and Test to review the Message with the video playing. To send your video email campaign, continue in the normal way.
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