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How Video Email Works

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5 steps to create a video email campaign

1. Add Your Video To Playable

Upload any video file, or use videos from YouTube, Vimeo, TikTok, Facebook, Instagram, Brightcove, or 100’s of other video marketing channels.

No video production or editing required!

2. Video Transcoding

Playable creates dozens of different versions of your video, so that the best version can be delivered to each recipient at the moment of open, depending on their device, email client and network conditions.

3. Copy the Embed Code from Playable

Simply copy the Embed Code …

4. Paste into your email platform

… and paste the Embed Code into your email template.

Playable also provides a point & click integration with many email platforms if you prefer not to handle HTML code.

5. Watch Your Inbox!

That’s it! You can continue to design, test, and publish your video email campaign using your email platform in the normal way.

Core Features

Click on any feature listed below for more information

Email Platform Integration

Playable is a plug-in to your existing email platform (ESP)

Smart Video Editor

Edit and enhance your videos to captivate your audience

Video Email Optimization

Video optimized for each recipient, to ensure the best quality

Video Email Analytics

Reporting that delivers valuable and actionable insights

Enterprise Features

Click on any feature listed below for more information

Video Email With Sound (VwS)

Add sound for a complete campaign in a single video email

Live Streaming Video Email

Realtime email marketing is ideal for live event audiences

Seeing Is Believing

Enter your email address to send a sample video email to your inbox. Mouseover the video to preview the full campaign.

Celebrate Every Holiday With Budweiser

With video email campaigns, Budweiser can bring delicious ice-cold buds to their customers in every holiday or special occasion.

Learn More In Your Email With Video

Theme parks Cheyenne Mountain Zoo educates people about caring for wildlife and wild places with insightful and entertaining video email campaigns.

Olive Garden Family Night Out In HD Video

Restaurants Video email lets customers see the family experience and the enjoyable time waiting for them at their local Olive Garden.

Video Email Can Tell Your Brand Story

The National Bank of Canada can deliver product information, investment advice, and financial strategies, or have fun with an engaging brand story

More Video Email Samples